England fans expected to buy ten million extra pints at the pub during Croatia game

by XPRESS, 11 July 2018

England fans will buy ten million extra pints during the World Cup semi-final match against Croatia, the British Beer and Pub Association (BBPA) has predicted.

The extra number of pints bought during the game on Wednesday night (11 July) could provide a boost to the economy of up to £30m.

The additional tax windfall generated from the extra sales could be as high as £4.5m.

In total, the BBPA has predicted 30 million extra pints have been sold in total during England’s World Cup matches so far.

BBPA chief executive Brigid Simmonds said: “When it comes to watching the World Cup, only being at the game itself can compare with being in the pub.

With the England team doing us proud and reaching their first semi-final in 28 years, fans will continue to pack out their local to cheer on Gareth Southgate and the boys.

It’s fantastic news for English football and the Great British pub!”

Article credit: Propel info